WHAT IS SUSTAINABLE TOURISM IRELAND?

Sustainable Tourism Ireland (STI) is an organisation which promotes the concept of sustainability within the tourism sector. STI is building a community of like-minded people who share the same vision and passion in growing sustainable tourism in Ireland.

OUR VISION & MISSION

Tourism in Ireland should preserve its Quality and its 'Green' image, be inspired by principles of minimal environmental impact, respect and support local cultures and traditions, enhance a formative experience for the tourist that strives for quality and not quantity and guarantee its conservation for future generations.

We believe that the sector of sustainable tourism in Ireland is overdue for development and waiting to take off, so our mission is to help this change to happen, empowering providers and users of tourism services, to include in their decisions the principles of sustainability and responsibility:
- By supporting and promoting sustainable tourism businesses in Ireland.
- By providing tourists and visitors with a wide range of useful information and guidelines on Responsible Tourism.

Sustainable Tourism is already happening in Ireland! It is clear that with the advent of energy awareness brought on by the fuel crisis, Irish tourism will need to quickly embrace more sustainable practices. Also, the international market for more sustainable options is well advanced outside of Ireland and there are more tourists each year requesting ecological and sustainable experiences here.